Audience Questionnaire

https://docs.google.com/forms/d/1B7eH7QAsaCQfhcTbqu1zsta7kbfm_4x8psF3aX4CzdA/viewform?usp=send_form


This is a web link to my audience questionnaire


https://docs.google.com/spreadsheets/d/1w2VoXICRhdstSaiG0qFolEQ-ES6PzeNVGXwRAmHs2hQ/edit#gid=67786129



This is a web link to a spread sheet containing the results of my questionnaire.



All of responses were from 16 year old males and females. This shows that my target audience is presumably first year college students. Using this information, I know to include articles dealing with settling in and new clubs in the college as that way my audience will find the magazine relatable.



Many of my responses are taking courses that relate to Media, Art/Drama. It would be good to feature these subjects more prominently as that way my audience is more engaged as the subjects relate to them.



All of my responses were Christian. This means a possible mention of the Christian Club at Prior would be a good thing to include in the magazine. However, this  will be brief  as I do not want to imply bias towards one religion over the other.



Most of my responses had hobbies that included listening to music, I could write an article about the music A-levels or clubs involving music to engage my audience.



All of my responses said they read magazines to be entertained. This is further re-enforced by the majority of them wanting cartoons/comics in the magazine. While some cartoons would be beneficial it would render the purpose of my magazine (To inform) mute.



Tumblr was the most popular social media website according to my survey. I could include a link to tumblr in my college magazine, perhaps a digital version of the magazine could be hosted on there.
Due to the convergent nature of media, this would be very beneficial and attract a larger audience.



All of my responses had parents who work in middle-class jobs. This subjective allows me to engage with my audience and refine there social position. Also, most of my responses said that they talk to their friends if they are having problems. I could potentially include a article akin to the "Ask ______" found typically in Women s magazines. The letters could be from college students.


All of my responses sometimes follow brands and sometimes donate to charity. This will put them in the psychograph of a Balanced (An Achiever and Social-conscious type A. Achievers are people who's personality is geared towards them being successful, wanting to be top on the social hierarchy, they tend to buy brands and the latest things in order to seem popular and rich. Social-conscious type A are people who wish to help out others in the world and generally want society to be a better place. They usually donate to charity and have strong social views.  ), wanting to look successful and popular but also wanting to do good in the world. Most of them only spent £0.00-£30.00 whilst they went shopping.